Havana, May 2, 2025. – This Friday marked the start of the tourism working sessions of the Bolivarian Alliance for the Peoples of Our America–Peoples’ Trade Treaty (ALBA-TCP), held within the framework of the 2025 International Tourism Fair (FITCuba) taking place in Havana.

The Executive Director of the ALBA-TCP Secretariat, Edith Peraza, opened the meeting by welcoming the participants and expressing her hopes for fruitful outcomes that will strengthen tourism in the region, viewing it as a vehicle for the unity of the peoples in this vital economic sector.

The working sessions will assess progress in multi-destination tourism products, as well as the proposal for a regional tourism brand for the Alliance, the design of a communication campaign, sustainable development, regulatory flexibility in aviation matters, and the formulation of a roadmap to achieve the established goals.

Another key item on the agenda is the evaluation of proposals aimed at promoting corporate and social tourism within the nations of the regional bloc.

Yamily Aldama Valdés, Cuba’s Deputy Minister of Tourism, noted that some tour operators who are not part of ALBA have expressed interest in joining this initiative through tourism, “as they have done in Cuba, to help strengthen tourism in our countries.”

Valdés also mentioned that several airlines will gradually join the working sessions and the Alliance’s proposals in order to facilitate regional interconnectivity.

“We aim to finalize several agreements. Over the past few days, we have worked closely with Venezuela, whose presence we greatly appreciate, as well as with Honduras and our Minister of Tourism of Nicaragua, who has remained closely informed about the agreements under discussion,” she stated.

In addition, Armando Bojórquez, President of the Latin American Culture and Tourism Association of Mexico, offered the Alliance a number of charter flights to support multi-destination tourism projects.

Present at the working sessions are Venezolana de Turismo, representing the Ministry of Tourism of the Bolivarian Republic; along with representatives from the tourism offices of ALBA countries, including Nicaragua, Saint Vincent and the Grenadines, Cuba, Antigua and Barbuda, among others.